Juelz Santana and Dave East drop off the latest New York anthem “Time Ticking” featuring Bobby Shmurda and Rowdy Rebel.
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What started as a humble graffiti ‘zine in 1996 would soon grow to be one of the most trusted outlets for youth-spawned urban culture. Today, Mass Appeal is a media collective led by authentic voices and inspired minds. We are a platform for radical creatives who are transforming culture.